
WOUD
New brand with uniques style
The Danish company Woud is founded by a couple with more than 30 years of experience with private label production, and they decided that it was time to build their own brand with their own aesthetics.
THE "WHY?"
Reasons for working with Woud

SOFT CURVES, YET SUPER DURABLE
Contemporary hotels gets what they want
All items from Woud are built to stand the rigorous test of real-life hospitality and have already been chosen by hotels as far away from Denmark as Australia.
If you are looking to design a new hotel or are to rejuvenate en existing one then you will find cool stuff from this line.
ICONIC OBJECTS FOR THE FUTURE
Personality expressed
Woud’s items are made for the present and future generations who value quality, simplicity, and functionality. In other words, their designs are made for you and made for use. The wide range of designs in their collection is intended to express personalities, evoke feelings and create beautiful interior design.


A LOVING TEAMWORK
Proud Danish design mates
These 2 fine people are the founders of Woud and they love good quality and Danish design tradition. After 30 years with production and sales of private label furniture, they wanted to challenge themselves professionally.
OUR FAVORITES
The Merchants has chosen to focus on these fine designs. If you are looking for other products from this brand, then let us know.
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FLORA SOFA LINE
The Flora modular sofa is inspired by the natural shapes of vegetation and how petals of flowers grow in organic ways. With this concept in mind, the Spanish design studio Yonoh wanted to develop a modular sofa series with the outlines of a petal flower. The subtle detail of the union between the backrest and the seat is the base point from where the design grows.
The modules are super easy to assemble and disassembled for easy reconfiguration of a hotel lobby for instance.

RAY OUTDOOR COLLECTION
The RAY collection comprises twelve different pieces of outdoor furniture. United by their graphical details and common characteristics. A modern and lightweight series of outdoor furniture in distinctive colours. Designed to be left outside with its matt and resistant powder coated surface. Combining the lightness of aluminIum with the comfort of soft shapes makes RAY easy to place into a wide range of public and private scenarios. Whether in a café, restaurant, terrace, garden or balcony, RAY remains ideal for any outdoor space.

KUPPI WALL LAMP
Kuppi means ‘cup’ in Finnish. The Kuppi wall light has been revamped while staying true to the original design from 2014. Two different sized metal cups form the lamp creating a minimalistic and sculptural lamp. The construction allows for easy movement and adjustment of the light, which makes Kuppi ideal as a bedside lamp or in the reading corner.
Get in Touch
Design Merchants is a proud sales partner for the above brand with all relevant insurances in place. We will be happy to help you with any hospitality-related inquiries.
+45 28 35 65 65